Effective Strategies for Responding to Negative Comments in Social Media Marketing
Social media is one of the most powerful marketing tools at your disposal as a travel advisor. It’s where you showcase client testimonials, promote your expertise, and connect with new leads. But it also opens the door to public criticism—and one negative comment can throw off your entire online presence if not handled correctly. The […]
Why Payment Security Matters for Every Travel Agent
Collecting payments isn’t just about charging a client’s credit card—it’s about protecting your agency, your clients, and your reputation. As a small or home-based travel agent, weak payment systems can leave you vulnerable to fraud, chargebacks, and costly mistakes. Here’s the truth: Scammers love small agencies because they think you don’t have the tools, processes, […]
The Power of Personalization in Travel Marketing
Let’s be real—people don’t want generic. They don’t want cookie-cutter. They don’t want to feel like they’re just another name on your email list. Travelers today crave experiences that feel tailor-made just for them. And if you’re still blasting out the same promo to your entire audience and wondering why engagement is tanking, well… that’s […]
How Airline Junk Fees and Ancillary Charges Impact Travel Agents
Airline fees have evolved from a minor inconvenience for travelers to a significant challenge for travel agents and agencies. With billions generated annually, these charges create complexities for travel professionals striving to offer transparent pricing and exceptional service. A recent Senate report highlights the extent of the so-called “junk fees.” In this blog, we’ll tackle […]
2025 Travel Trends: Emerging Travel Destinations & Unconventional Getaways for Unique Travel Experiences
As we step into 2025, the travel landscape is evolving beyond traditional hotspots, with a focus on emerging travel destinations and unconventional getaways. A recent analysis of 25,000 travel bookings from platforms like Expedia, Wotif, and Stayz reveals a growing interest in lesser-known locations that offer hidden travel gems. From set-jetting and grocery tourism to […]
The Return on Investment: The Hidden Value of Well-Drafted Travel Agency Terms and Conditions
In the hustle and bustle of running a travel agency, terms and conditions (T&Cs) often get treated as an afterthought. They’re seen as just another legal requirement—a box to tick off and then forget. But in reality, well-crafted T&Cs are a powerful tool that can save your agency time, money, and a lot of stress. […]
The Hidden Value of Well-Drafted Terms and Conditions
In the hustle and bustle of running a travel agency, terms and conditions (T&Cs) often get treated as an afterthought. They’re seen as just another legal requirement—a box to tick off and then forget. But in reality, well-crafted T&Cs are a powerful tool that can save your agency time, money, and a lot of stress. […]
Force Majeure: How Unforeseeable Events Can Affect Travel Plans
As travel advisors and agency owners, planning seamless trips for clients is your expertise. But despite your best efforts, the world is unpredictable. When unexpected events disrupt travel plans, the concept of “force majeure” comes into play, protecting both travelers and businesses from liabilities arising from events beyond their control. This blog explores what force […]
The Language of Luxury Travel: Becoming a Trusted Luxury Travel Advisor
Words Matter in Luxury Travel When dealing with luxury clients, the power of language cannot be overstated. As a luxury travel agent or advisor within a luxury travel agency, mastering the art of communication—both written and verbal—is essential. This skill set helps in building strong relationships and earning the trust of discerning clients. This guide […]
Paws and Papers: International Pet Travel
Many of your clients may feel like taking their pets on vacation with them is the only option. As part of their family, their furry friend is a welcome addition to weekends away and long domestic trips. However, if they plan on bringing Fido along on an international trip, they’ll need more information before they […]